Design from an industrial perspective, describes the process of creating a new product to be sold by a
business to customers; essentially it is the efficient and effective generation and development of ideas
through a process leading to products. Design is by itself very vital as it includes not only the refinement
of the original concept but also the research, experimentation and development necessary to prepare the
products for production, thus acts as a problem solving agent for the society. (Archer, B. 1974)
Our lives are surrounded and facilitated with all kinds of products. We work, move; get entertained with
the help of different kinds of products. Products, objects play a very important role in our lives. For
completing a given task we need products: tools and machines. While choosing these products we are in a
difficult and complex situation, could it be a valuable car, an accessory or a simple household gadget,
there are several alternatives available to us. Factors influencing our choices and decision-making are
very important. However, convenient, satisfactory and enjoyable operation of these objects is also very
crucial. In case a chosen tool does not operate as expected, if it does not fit our personalities, if our
environment refuses this objects we ourselves will replace it, will not buy it again and will not
recommend it to others. The importance of high quality operation of everyday objects, lies in that can
result an enjoyable usage experience, therefore in consumer loyalty, favourable word of mouth,
repurchase of forthcoming new models of the existing ones and could be subject of gift-giving.
More than 20 years ago, Ron Mace (an architect who was a wheelchair user) began to actively
promote a concept he termed ―universal design.‖ Mace was adamant that we did not need more
special purpose designs that serve primarily to meet compliance codes and may also stigmatize
people. Instead, he promoted design that works for most people, from the child who cannot turn a
doorknob, to the elderly woman who cannot climb stairs to get to a door. Universal design was
defined by the Center for Universal Design (1997) as “the design of products and environments
to be usable by all people, to the greatest extent possible, without the need for adaptation or
specialized design‖
Though the evolution of universal design has come a long way, the blind have not really been included in
most of the everyday delights that life has to offer. Other than a few security hazards that have been
installed in specific areas they have completely been left out. They have no way or means to appreciate
the beauty of what they have unfortunately been denied the privilege of seeing. Since the ultimate goal
aspired by universal design is to be as inclusive as possible to all existing parties, products that give the
blind a chance to appreciate them in several aspects are necessary.


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